Folson Marketing

Integrated Paid Media Systems

An integrated 1+1 > 2 paid media strategy that captures demand on Google and creates demand on Meta and TikTok — forming a growth loop that maximizes your overall ROI.

24.9x

Top ROAS (Apparel)

$1M+

Revenue Generated (Fine Art)

Tier 1

Authorized Platform Agent

50+

Clients Served

System Modules

Google Ads — Capture Demand

Target users actively searching for your products and solutions with precision-optimized search and shopping campaigns.
  • Search, Shopping & Performance Max campaigns
  • Keyword strategy & bid optimization
  • Customized plans based on industry & competitor research
  • Continuous optimization & performance reporting

Meta Ads — Create Demand

Build brand awareness and spark interest in new audiences through data-driven social advertising.
  • Full-funnel campaign management
  • Audience building, lookalikes & retargeting
  • Professional copywriting & static visual assets
  • Creative testing frameworks & iteration

TikTok Ads — Scale Virally

Leverage our Tier 1 Authorized Agent status for fast account setup, direct platform support, and rapid creative scaling.
  • One-day account opening & real-time data sync
  • Creator-style video production & UGC sourcing
  • Trend-first creative strategy
  • Direct platform support as Tier 1 agent

Measurement & Attribution

Robust data infrastructure to track every dollar and make smarter allocation decisions.
  • Cross-channel attribution modeling
  • Data compliance & privacy implementation
  • Conversion tracking & pixel setup
  • Custom reporting dashboards

How It Works

1

Testing (Days 1–7)

Launch 10–15 ad groups per account with 5–10 new creative assets per week to identify winning combinations.
2

Upscaling (Days 7–14)

Expand on high-performing creatives with 20–40 new ad groups and increased daily budgets to verify scalability.
3

Expansion (Day 14+)

Aggressively scale with 20+ winning creatives and a substantial budget increase to dominate your market.

Why Choose Us

Integrated Google + Meta + TikTok strategy
Official Tier 1 Authorized Platform Agent
Senior managers with millions in cumulative ad spend
Test → Verify → Scale methodology
Professional copywriting & creative included
Robust compliance & attribution systems

Paid Media Management Fees

Google Ads

Search, Shopping & Performance Max campaigns, keyword strategy & bid optimization, continuous optimization & reporting$1,500/mo

Meta Ads

Full-funnel campaign management, audience building & retargeting, professional copywriting & creative assets$1,500/mo

TikTok Ads

Tier 1 agent account setup, creator-style video production, trend-first creative strategy & platform support$1,500/mo

Proven Results

Functional Apparel

24.92x ROAS
$18K spend → $440K revenue12 months

Fine Art

4.87x ROAS
$210K spend → $1.04M revenue3 months

Health Supplements

5.81x ROAS
$8K spend → $45K revenue3 months

Home Decor

5.12x ROAS
$5K spend → $27K revenue2 months

Jewelry

2.42x ROAS
$14K spend → $36K revenue4 months

Ready to maximize your ad spend?

Get a free PPC audit and discover how our integrated paid media strategy can drive measurable ROI across Google, Meta, and TikTok.
Get Your Free PPC Audit